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Roland celebrate 808 Day | SM Mastering

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Visual context for Roland celebrate 808 Day.

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Every August, electronic music producers and the team at roland celebrate 808 day to honor the unparalleled legacy of the TR-808 Rhythm Composer. O...

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This year, when roland celebrate 808 day, they are partnering with the global radio platform NTS to bring a highly engaging audio series called &#8...

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To replicate this legendary sound in modern DAWs, many engineers turn to virtual modeling tools from brands like Ableton or Roland Cloud. The origi...

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For modern producers looking to incorporate these iconic sounds into their workflow, several options exist across hardware and software budgets. Be...

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Practical Studio Workflow Tips for 808 Processing

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To help roland celebrate 808 day in your own project studio, we have assembled several technical tips to elevate your drum programming and low-end ...

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Harmonic Saturation: Vintage 808 kicks are relatively pure sine waves. To make them cut through on smaller playback systems (like phone speakers), ...

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Tuning the Kick: Always ensure your 808 kick drum is tuned to the key of your track. An untuned sub-bass will fight with your bassline, causing sev...

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Transient Shaping: Because the original 808 kick has a soft, rounded attack, layer it with a short, high-passed acoustic kick sample or use a trans...

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The Cultural Resonance of a Happy Accident

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